Danny    Thompson,    Freelance    Copywriter


The world sticks to the paved roads. The roads are paths paved by industry. The paths are trails widened by the marketplace. The trails are hacked by the Weird, who leave the paved road for the sake of curiosity and wonderment. Where the Weird go, the world follows.

Archive for December, 2005

Ice Age Footprints

Thursday, December 22nd, 2005

According to the AP, 457 footprints dating back 19,000 to 23,000 years have been found in the Austrailian outback.

These footprints tell the story of a group of people en route to somewhere, parents walking in a straight line, children scampering around in the meandering way you’d expect children to behave.

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The Engine of a Story.

Monday, December 19th, 2005

I know I write a lot about copywriting and creativity. But I was struck over the weekend by an example of something every writer should know a little something about: tension.
Not the tight-shoulders, furrowed-brow, irritable tension you feel when a deadline looms a little too close for comfort. I’m talking about the narrative tension that […]

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Sally Hogshead has been saying the same sort of thing for quite a while now.
For example, her Unabridged “Pick Me” List is a definite must-read. And while you’re at it, you’ll want to check out her podcast series The Naked Career.

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