Danny    Thompson,    Freelance    Copywriter


The world sticks to the paved roads. The roads are paths paved by industry. The paths are trails widened by the marketplace. The trails are hacked by the Weird, who leave the paved road for the sake of curiosity and wonderment. Where the Weird go, the world follows.

Archive for October, 2006

Short, short fiction

Thursday, October 26th, 2006

So, Wired Magazine invited authors to write some short, short stories. How short?
Six words.
So, can you do it?
Here are my attempts:

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“I don’t have anything to write about.”

Thursday, October 26th, 2006

No? Really? In today’s newspaper I read about the following:

Earlier this week a small rocket carried two US satellites into space.
Memphis is abuzz over a confused manatee, discovered there after swimming 700 miles up the Mississippi. Rescue efforts are underway (the cold water could cause its digestive system to shut down).
A Los Alamos worker is […]

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Wednesday, October 18th, 2006

So this was waiting right outside the house when I woke this morning. It’s the kind of thing you really don’t see that often, except in photos taken by other people.
The spider in this web was about as ugly as this web isn’t. This was no graceful, long-limbed creatue. It was a squat, thick-bodied, hairy […]

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On Copywriting

Monday, October 9th, 2006

Here are some thoughts that I think go into the making of good copy.
1. People don’t make rational decisions. They make emotional decisions and rationalize them.
2. There are no magic formulas. (See the top right corner of the website.)
3. The art of copywriting isn’t in the writing. It’s the art of persuasion.
4. You can’t make […]

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To make things easier…

Monday, October 2nd, 2006

My portfolio
My resumeĀ 
The Word on the Street

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