Danny    Thompson,    Freelance    Copywriter


The world sticks to the paved roads. The roads are paths paved by industry. The paths are trails widened by the marketplace. The trails are hacked by the Weird, who leave the paved road for the sake of curiosity and wonderment. Where the Weird go, the world follows.

Archive for March, 2007

Here’s a story…

Tuesday, March 6th, 2007

…of a lovely lady. She had a son. She had a yard. She had a new pair of the latest trend in footwear. Her son put a flower from her yard in a hole in her Croc’s. “Hmmm, that’s pretty,” she thought. She wondered how she might be able to decorate her Croc’s.
She played around […]

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Welcome to the revolution.

Tuesday, March 6th, 2007

Everybody’s been talking about it. Everybody has been thinking about it. What are we going to do when the coming revolution hits? What happens when we can’t make people listen to our sales message? What happens when they can ignore us and there is nothing we can do about it?
I hate to be the bearer […]

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Why do you hate your customers?

Monday, March 5th, 2007

Yes, you do. Yes, you do.
Okay, so you say that you value your cutomers. That they are your reason for being. I hate to say it, but I don’t believe you. Want to know why?
The most crucial point of contact with your customers is the transaction wherein they give you money and you deliver a […]

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