Danny    Thompson,    Freelance    Copywriter


The world sticks to the paved roads. The roads are paths paved by industry. The paths are trails widened by the marketplace. The trails are hacked by the Weird, who leave the paved road for the sake of curiosity and wonderment. Where the Weird go, the world follows.

Many people are up in arms about $4.00-per-gallon gas. Not me. I’m trying to figure out how we can emulate that nonsense.

Seriously. How can we raise your prices by 100% over a two year period, and have people continue to increase consumption?

How did the oil companies do it? New markets opened up as several nations entered an economic boom. So where is the new money…and how can you position your product/service (or a variant of it) to these emerging markets?

Stay at Home Moms are turning spare-time, bread-money sidelines into million-dollar-a-year enterprises. Nanotech research is going mainstream. Genetics already have. Personalization is hot in everything from MySpace pages to Clothing to Furniture. The real estate market is reeling, so anything you can do to help sellers squeeze a few more bucks out of their property has huge potential.

What can you do to serve a completely new market in the next three months?

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