Danny    Thompson,    Freelance    Copywriter


The world sticks to the paved roads. The roads are paths paved by industry. The paths are trails widened by the marketplace. The trails are hacked by the Weird, who leave the paved road for the sake of curiosity and wonderment. Where the Weird go, the world follows.

Archive for the 'Hero Worship' Category

Cookies are offensive? Really? Cookies?
(quote from Jeff Goodby, via AdAge)

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Comfy? Cozy?

Tuesday, November 28th, 2006

FastCompany has a must-read article online, Do You Believe In Magic?. Here’s a taste:
We gain advantage only when we embrace risky breakout ideas. Our survival depends not on sticking to what works but on making leaps that let us predict new challenges and seize on new opportunities. In a connected world, he says, “magic is […]

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Marketing Goodness

Monday, November 27th, 2006

So over the long holiday weekend, I’m watching the Macy’s Parade with my four-year-old son in my lap, when a commercial for Heroes comes on. About halfway through the spot, Joseph looks up at me and asks:
“Am I the chosen one, Dad?” I tried hard not to bust out laughing (just in case he is […]

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Gettin All Grady With It

Thursday, November 9th, 2006

TBWA/CHiat/Day understands: you can do what you’re asked without doing what you’re asked…
(via AdRants)

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“You will forever remember today…

Thursday, August 17th, 2006

…as the day you almost caught Captain Jack Sparrow”
I believe this is one of the greatest characters ever created. And I think there might be some lessons about succes–in life, in business, in the fine art of copywriting–we might be able to glean from him.
First and foremost, Captain Jack Sparrow has the perfect mindset for […]

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What a slacker

Thursday, July 6th, 2006

What’s the matter, have I run out of things to say? Surely not. So…let’s pick a subject at random, just to get some fresh ink on the page, shall we?
This week saw the Fourth of July. What a grand bit of weirdness that is–have you ever contemplated the weirdness of what the founding fathers […]

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Quote of the Day #2: Shakespeare

Friday, May 5th, 2006

“I know not, sir, whether Bacon wrote the works of Shakespeare, but if he did not it seems to me that he missed the opportunity of his life.” –James M. Barrie
My mother being an English teacher, this argument produces some rather heated debates when it pops up. She believes that Edward DeVere actually wrote the […]

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